Nordic Ad Tech Review
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- #14 - Kobler & Livewrapped discuss political advertising and the EU’s TTPA rules
In our latest episode of the Nordic Ad Tech Review, we spoke to Fredrik Johansson, CEO of Livewrapped and Karim Ghouas, COO at Kobler A/S, about the impact of the EU’s Transparency and Targeting of Political Advertising rules (TTPA)…
32 min · Säsong 1 - #13 - From Trend to Strategy, Integrating Sustainability into Advertising with Jakob Stald Møllmann
[This episode is in English] In the 13th episode of Nordic Adtech Review, we have the pleasure of hosting Jakob Stald Møllmann from Digital Attention. Join us as we delve into the increasingly important topic of sustainability in our…
31 min · Säsong 1 · Avsnitt 14 - #12 - Media Trends 2023 & Leadership with Nike Carlstoft CEO of Dentsu Sweden
[This episode is in Swedish] For the 12th Episode of the Nordic Adtech Review we are joined by Nike Carlstoft, CEO of Dentsu Sweden. In this episode we discuss the current state of the market, Nike picks her favorites from Dentsu’s newly…
33 min · Säsong 1 · Avsnitt 13 - #11 - 2023 Trends and regional insights with Stéphane Printz from Index Exchange
[This episode is in English] for the 11th Episode we are joined by Stéphane Printz, MD for Northern, Central & Eastern Europe. He joins us to further introduce himself and Index Exchange - but mainly focusing on his thoughts on 2023 and…
19 min · Säsong 1 · Avsnitt 12 - #10 - Latest Nordic market trends with IRMs Managing Director Madeleine Thor
This episode is in Swedish] in the 10th episode of the Nordic Adtech review we are joined by Madeleine Thor - Managing Director at the IRM Institute for Advertising and Media Statistics. IRM collects, analyses and publishes data about the…
31 min · Säsong 1 · Avsnitt 11 - #9 - Professor Damien Geradin on the new Digital Markets Act and How it Affects Publishers
[This Episode is in English] In our ninth episode, we meet with Damien Geradin, a Professor of competition law and economics at Tilburg University and a visiting Professor at University College London. He gives us his views on the latest…
33 min · Säsong 1 · Avsnitt 10 - #8 - Data explained with Patrick Glantz from Gravito
[This Episode is in English] For the 8th episode of Nordic Ad Tech Review, we dedicate a full episode to data. We speak to data expert Patrick Glantz the COO of Gravito to explain a jargon-filled aspect of ad tech. From different storage…
40 min · Säsong 1 · Avsnitt 9 - #7 - 15 Minutes with Quantcasts Konrad Feldman
[This episode is in English] For the 7th episode of Nordic Ad Tech Review, we speak to Conrad Feldman, CEO and Co-Founder of Quantcast, on the present and future of online identity and cookies for publishers - which technologies and…
16 min · Säsong 1 · Avsnitt 8 - #6 - Delta Projects and Bidtheatre on the DSP and buyer view of the Nordic ad market
[This Episode is in Swedish] In this episode we are joined by Delta Projects CEO & Founder John Lilja, and Bidtheatre Founder & CEO Marcus Johansson for a discussion on all things in the DSP, brand and agency world. We tackle what it's…
36 min · Säsong 1 · Avsnitt 7 - #5 - Gareth Glaser on Prebid and Demand Manager - Part 2
[This Episode is in English] In this episode we are joined by Gareth Glaser, sr. Director Product at Magnite and chair of prebid.js PMC. In this second part of our conversation with Gareth, we switch to focus on the future - what is next…
19 min · Säsong 1 · Avsnitt 6 - #5 - Gareth Glaser on Prebid and Demand Manager - Part 1
[This Episode is in English] In this episode, we speak to Magnite's Senior Director of Product Management, Gareth Glaser, about how Prebid became the number one choice for publishers in the header bidding community, how it is impacting the…
35 min · Säsong 1 · Avsnitt 5 - #4 iAB Sweden and Finland join to discuss 2022, running successful taskforces, main focus areas for the programmatic task forces and more
[This episode is in English] iAB is represented in 47 countries and in this episode we were joined by two of them - Kenneth Danielsson, CEO of iAB Sweden, Pasi Rassina MD of iAB Finaland and Juuli Pelkonen, Chair of the Programmatic task…
30 min · Säsong 1 · Avsnitt 4
